Landing Page CRO Blog Posts

5 Tips How your Small Business can survive During Lockdown

5 Tips How Your Business Can Survive During Lockdown Business Lockdown Tips COVID -19 has turned the world upside down, for individuals, families and businesses of all sizes. During this epidemic, we’ve been receiving a lot of inbound questions from small and local businesses on how to cope through this

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Landing Pages That Convert: 8 Tips for 2020

Landing Pages That Convert: 8 Tips for 2020 Landing Pages That Convert If you’re running campaigns to bring visitors to your website, this video is for you. Today I’m going to share with you 8 quick and easy tips on what you can do improve conversion rates up to 25%

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How to do A/B Testing

A comparative analysis produces strong decision-making data. In marketing, A/B testing is the be all and end all of a comparative analysis. It forces you to not make decisions on a whim. Instead, all the decisions you make are based on proven experiments.  They’re what give companies a high ROI and produce stellar

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5 Ways To Optimization for Mobile Devices

Michael Jordan is a legend, one of the greatest NBA players of all time. Like Jordan, you’ve developed great skills in your niche. You’re bringing out your marketing A game by using personalization and segmentation like a boss. But there’s one thing missing. Your website is hitting a snag on

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Web Form Best Practices

All websites have them. You know, those annoying forms that ask you to input your email address in return for some type of content or special offer. It’s a trap that leads to a series of marketing emails throughout the year. Annoying to some, useful to many. Website page forms

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Landing Page Best Practises

  “Adjust your seats to an upright position, fasten your seatbelts, and prepare for landing.” How often have you heard those words spoken through an airplane’s intercom? Think about the thoughts that go through your mind during those final moments of the flight. You’re anticipating the plane’s tires hit the

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The Price Anchoring Effect

  A ship’s anchor brings stability. Harsh winds will blow, and tides rise but that ship will stand firm once that anchor has been thrown into the sea. Therefore, it’s no surprise that the fundamental term “price anchoring” derived its name from this concept of a ship’s anchor offering stability.

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Psychology in Optimization (CRO)

CRO Psychology, the mind is a powerful tool. This fact is one of the reasons for an entire marketing topic called “buyer psychology” being created.  Oftentimes, you miss the link between how our customers think and our CRO strategies. You’re churning out ideas like a gold mine and expecting beautiful

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Personalizing Email Campaigns

Ping! There it goes…that melodious ring signifying that work never ends. Ping! It’s the sound that increases your phone addiction because you just need to know if it’s an important email. You click the icon and boom! You’re greeted with an email with the subject, “Get 50% off all items.”

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